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Your world of luxury — the scent of perfume, the heritage of the kaftan and the finest blends… handmade touches, crafted for you with love.

Signature of Dr. Ouahiba Maamar
«من أسراري تولد التفاصيل، وبيدي أصنع الجمال، وبالحب أمنحه روحًا… لتبقى الفخامة سرًّا لا يُحكى، بل يُحَسّ.»

Born from my secrets, crafted by my hands, and brought to life with love… where luxury is a secret to be felt, never told

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Luxurious skincare, signature fragrances and timeless beauty rituals inspired by Arabian elegance.

House of Oum

Our story

House of Oum

“Where heritage is cherished and everyday beauty becomes ceremony.”

Inspired by Arabian beauty, luxury fragrances and timeless rituals. An Emirati house where every name tells a story, and every scent completes the poem.

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سلفيرات

Luxury begins with every scent.

Extrait de parfum — sealed in gold, poured in the UAE.

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Featured collection

The essence of luxury

Handpicked favourites, from enchanting fragrances to indulgent skincare rituals.

الشيخ خالد KH87 Eau de Parfum A regal oud for evenings of ceremony. Shop now

Frequently asked

The luxury guide

Everything you may wish to know about our products, delivery and gifting.

We create fine fragrances, nourishing body creams, ritual powders and botanical scrubs inspired by Arabian beauty traditions.

Within the UAE 1–3 working days; across the rest of the GCC 3–6 working days.

From the "Track order" page with your order number and phone, or from the link in your confirmation email.

Yes — choose gift wrapping and add a message at checkout.

الدائرة الخاصة

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Exclusive offers, new arrivals and beauty rituals — first to our inner circle.